Decentralized Pictures (DCP) is a nonprofit organization based on an idea that artistic talent may be discovered in innovative ways. The project was founded by Hollywood screenwriter Roman Coppola ("Moonrise Kingdom", "CQ", "A Glimpse Inside the Mind of Charles Swan III", "Bram Stoker's Dracula").
DCP’s mission is to support independent filmmaking and provide financial and filmmaking resources. Through user consensus, DCP had set up a democratic film fund, online community of creatives, film-fans, and industry professionals who decide who is most deserving of support. Here you can submit your film idea, and if the world agrees with you, DCP will help you realize it.
We were approached by DCP to make a highly artistic explainer video. The purpose of the video was to simply explain how the project works and to attract a wide audience.
For this project, we opted for frame-by-frame animation, as it is much more artistic and also has the most film-like style. It was one of our first cel animation videos, so we were eager to try new styles and were very excited about this chance. DCP’s team was also willing to experiment because of the nature of their project and request. So it was a perfect match.
The video took quite a long time to create, and at some point during the animation stage, the script was almost completely reworked. But thanks to close collaboration with Roman Coppola, combined with our expertise, we got a great dynamic video!
Since the task was pretty high-scale, we hired cel animators from the Gobelins School of Images, as this is probably the best source of animators on the planet. So the visual part of the project was in the hands of professionals.
To build proper communication, we adapted to the client’s busy schedule and were flexible.
The only thing we had difficulty with while working on the video was the plot. But we managed to solve this problem together with DCP’s team, whose contribution was really great and helpful. This shows how important it is to be online with the production team and share feedback as much as possible.
10 people were involved in the creation of the video:
It is also worth noting the participation of DCP’s team, which played an important role in the project, brought a lot of creative ideas and helped to achieve such a cool result!
TVPaint is a software package that includes all the tools you need to quickly create storyboards, 2D drawings, animations.
Adobe After Effects is a software application that enables to work with animated graphics, create visual effects, edit video.
"It was a pleasure to work with Lemons - they understood our needs very well and processed the script we were planning into a wonderful explainer in a short amount of time. If the community's impressions are any indication, the videos were a home run! Will definitely collab again!"
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