video for crypto company
Elixir was founded with the goal of creating a new gaming experience based on the possibilities that blockchain and crypto technologies have opened up. Elixir launched a platform where developers can publish their games and gamers can play them, earning instant micro-rewards. Elixir continues to expand its technological reach to provide game developers with a convenient environment to finance and create Play2Earn games, and help them catch the attention of the crypto-gamer community.
Elixir approached us with a request to make two explainer videos. The first video was made for game developers who would like to launch a game and get income from it. The second one was focused on gamers who wanted to experiment with new models, such as Play2Earn, NFT. Both videos clarify the main concept of the project, tell how it can help and improve the gaming experience for people.
Not all people are aware of web3 gaming. Therefore, the most important goal was to tell about the principle of the platform as clearly as possible, so that even a user who is not familiar with the topic could understand the essence of the project. Moreover, the stories in both videos had to fit in 40 seconds.
The videos were going to be placed on the landing page, so eye capture was no less important. Thanks to the awesome characters, cartoon style and bright colors, the task was completed with flying colors!
The key to a successful project is well-organized communication, so it is necessary to find the right platform. We opted for Discord, which was considered the best for communication.
The duration was limited, so the scriptwriter had to find clear and concise words to explain the product within 40 seconds. As a result, we got an easy-to-perceive narrative part.
To make the videos stand out, we used bright colors and engaging characters that could evoke an emotional response from the viewer. Due to these two components, the videos became alive and really exciting.
8 people amazing professionals were part of the project:
Adobe Illustrator is a vector graphics editor and design program that is used to create and edit various digital images.
Adobe After Effects is a software application that enables to work with animated graphics, create visual effects, edit video.
Frame.io is a collaboration platform that allows to quickly discuss the work done and make changes to your video project.
Boords is software that makes it easy for video marketing teams to assemble, amend, and deliver storyboards for a project.
Lemons' team was thrilled to work with Elixir. We were on the same wavelength, so it was a pleasure to work together, and most importantly, we got astonishing videos as a result. We look forward to collab with Elixir’s team again!
“We really enjoyed working with Lemons! They are very experienced in Blockchain, open to new ideas, and responsive. Their team delivered awesome high quality videos and met our deadlines. We are completely satisfied and would highly recommend to work with Lemons, they are experts in their field!”
TikTok is a great platform to reach a large audience, increase brand awareness, and boost sales. However, success on TikTok is not guaranteed. To achieve viral success on TikTok, you need to create interesting content that will attract users.
Video content is a powerful tool to connect with the audience. However, creating engaging and effective videos can be time-consuming and challenging. This is where ChatGPT comes in. As an AI language model, ChatGPT can help you create video scripts faster and make video creation a more efficient and enjoyable experience.
At the heart of every great commercial you've ever seen is a well-written script. As one of the most important elements of the video, the script makes the campaign successful or, conversely, leads to a complete collapse. Therefore, video script writing is a great skill to have.
YouTube is a great platform to reach and attract a large audience to your business. Running Youtube ads can increase brand awareness and drive click-throughs, while various ad types allow you to run campaigns with different budgets and goals. In this article we will explain how to run it step-by-step
Subtitles and captions benefit by attracting a wider audience and making your content more accessible. And these are not their only advantages. Let’s have a look at five reasons why video subtitles and captions are effective.
Here are the top 10 trends in video advertising that can help you considerably improve your marketing strategy and boost your business in 2023.
Video content has become an essential part of any marketing strategy. The video expansion started a few years ago and continues to gain power. Here, we want to share some statistics demonstrating how videos have changed the world of marketing in 2022, how useful they are for marketers, and how appealing they are to the audience.
With the popularity of video content skyrocketing, video advertising has become a key to business success and an indispensable part of most marketing strategies. There has been a noticeable growth in online video consumption within recent years, so brands can’t ignore this powerful content distribution channel anymore.